The image and video platform, founded in 2010, now has over 700 million active users. Young people in particular, and more women than men, use Instagram to edit and share photos and videos. Those who are 24 years of age or younger spend an average of 32 minutes a day in the social network. From the age of 25 it is only an average of 24 minutes.
Instagram as a marketing tool
Speaking of interest groups. Instagram is not only a popular photo and video platform, but also an important marketing and advertising space. Advertising and marketing content can be found between the private content. Over 15 million companies use Instagram Business Profiles to better reach their target groups, and one million of them advertise every month. The bottom line is that Instagram generates around 1.3 billion euros of global advertising revenue, and the trend is rising. Added to this number are bloggers and “influencers”, people with a strong social media presence and many followers who can charge up to $ 100,000 per sponsored post. Instagram Plus Unlimited Mod APK Unlocked
Insta stories, tags and filters
You can also set hashtags in the stories, “tag” locations and put funny filters over your face in selfie mode.
The hashtags most frequently used in Insta stories have an everyday character with #goodmorning #work and #goodnight. The cities Jakarta (Indonesia), São Paulo (Brazil) and New York were linked most frequently. And last but not least, the most popular selfie filters are dog ears, a sleep mask or rabbit ears.
Speaking of filters, the most popular Instagram photo filters are Claredon, Gingham, and Juno.
Instagram fun facts
– The most used emoji on Instagram is the heart <3.
– After pizza, sushi and steak are the most frequently photographed food on Instagram.
– After Instagram itself, singer Selena Gomez has the most followers with 125 million, followed by Christiano Ronaldo with 109 million and National Geographic with 80.5 million.
– The singer Beyoncé holds the like record. The photo with which she announced her pregnancy received over eleven million like hearts.